Learning objective
- To conduct market research to discover useful tasks an eco-gadget bike could perform.
Success criteria
- I can write
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National curriculum
Design and technology
Design
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Cross-curricular links
Science
Forces
Pupils should be
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Before the lesson
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Lesson plan
Recap and recall
Display the Presentation: Agree or disagree? and select a volunteer to read the statement.
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Extended-mode explainer videos
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Extended-mode explainer video: For Mac
Extended-mode explainer video: For Windows
Adaptive teaching
Pupils needing extra support:
Should use the handy hints on slide 2 of the Presentation: Eco-gadget bike project to help them write their market research questions; could use slide 3 of the Presentation: Eco-gadget bike problem statement to structure their problem statements by selecting the appropriate options and completing the sentence starters; should use the questions from the tally chart to help them complete their competitor research.
Pupils working at greater depth:
Should analyse the information on the link: Rock the bike USPs and create a list in their books of the competitor USPs (unique selling points); should create a user persona based on themselves as a potential buyer of the eco-gadget bike (using slide 8 from the Presentation: Eco-gadget bike project as a guide).
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Assessing progress and understanding
Pupils with secure understanding indicated by: writing a problem statement;
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Vocabulary definitions
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market research
Gathering information from a target audience.
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problem statement
Details the problem's context, target audience, why it is important to solve and any constraints involved.
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In this unit
Assessment - D&T Y5: Gears and pulleys
Lesson 1: Gears
Lesson 2: Improving your gear design
Lesson 3: Pulleys
Lesson 4: Eco-bike project: Market research
Lesson 5: Eco-gadget bike project: Design